Online Catalogue last updated 15th of September 2008
It's the big red tractor that changed American farming. It's the tractor that ushered in engineering, manufacturing, and design innovations during America's postwar industrial boom. And when folks close their eyes and think of a tractor, this is the tractor they see. The Farmall tractors is an American icon, and for over 80 years it has worked the fields and orchards of farmers around the world.
Award-winning author and photographer Randy Leffingwell tells the story of this incredible machine in Farmall: Eight Decades of Innovation. Gorgeous colour and historic archival photography follow its evolution, and a thoroughly researched text covers the business dealings, engineering developments, sales strategies, and customer relations through every Farmall generation.
The tractor's success is followed from the McCormick-Deering merger at the turn of the twentieth century and its popularity under International Harvester Company, to the resurrection of the Farmall name by Case-IH.
For collectors and fans, the story is presented here to be enjoyed into the next century of Farmall success.
Code No. 011319, 352 pages, ISBN 0760321361, $90.00